http://www.papillionmusic.com/article/Promotional-Confectionary--Winning-Customers-with-Delectable-Taste.html
The coffee giant says it has simplified recipeas to includemore high-quality ingredients like wholer grains, blueberries from Oregon and cherries from “Starbucks customers have been telling us that they want bettef tasting and healthier food options when they visiy our stores,” said Starbucks food category vice presidentf Sandra Stark in a news release announcin the new menus. “We answered their call with a deliciouas new menu of food made with real ingredientsz and morewholesome options.
” New menu items include a blueberryu oat bar, a farmer’s market salad and banana walnuft bread that Starbucks says “iws nearly 30 percent real Starbucks has been expanding its food menu in the last two yearx to entice customers to visitt more and to spend more per visit. The company was also amonf the first restaurant chains in the country to ban trans fat from its foodand beverages. Starbucks SBUX) is closing hundreds of locations and cuttingv thousands of jobs to trim expenses asrevenues falls. The company reportedf sales fell 8 percentlast quarter, followint a 9 percent decline in firsf quarter sales.
It is also facing pressured fromMcDonalds (NYSE: MCD), whose new coffees drinks are driving salea higher.
Saturday, September 25, 2010
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